4 Essential Tips to Stand Out as a Health Coach
Deciding to become a wellness coach is just the beginning of a long road of decisions and tasks ahead of you. After all, coaching is one of the fastest growing professional disciplines, and health coaching is emerging as a hot industry for those that want to help others get healthy and get the most out of their bodies and minds.
The downside is that there’s no central authority, so anyone can call themselves a coach. In fact, health coaches find standing out more difficult than coaching itself, which can dampen their dreams of becoming a health coach.
But don’t worry, these coaching tips will help you establish your voice and reach more people than ever, filling up your client pipeline and creating a sustainable coaching business. Sure, you can keep searching for health coach jobs online and hope you find something that works for you, but most likely you’ll lose out on the flexibility the job provides.
Here are some health coach tips that will help you get the most out of your coaching business.
Establish Your Goals
As a health coach, you probably tell clients to declutter and get rid of stress to achieve wellness and well-being. But are you implementing this in your own life, or do you multitask as much as possible to get everything done?
You can heed your own advice and declutter your to-do list, dumping everything that doesn’t serve your objectives. For example, if you’re trying to onboard new clients and grow your coaching business, the best health coaching tip is to try and do less in the first place. When you start dozens of tasks but don’t finish them, you’ll find yourself falling further behind. Decluttering can help you get back in the driver’s seat and take control.
Listen to Your Clients
As a health coaching professional, you probably spend a lot of time dispensing advice and holding your clients accountable, but don’t forget this health coaching tip: Establish a two-way communication protocol. This allows you to communicate effectively and listen to your clients’ goals and concerns. For example, if a client’s goal is too far-fetched or doesn’t go far enough, it’s your responsibility to help them formulate a better one.
Some call this active listening.But it’s about being actively engaged in the lives of your clients so you can better determine what their goals are and how to help them. You can start by asking more questions and incorporating the information into your coaching strategies. If a client wants to eat healthier but isn’t interested in a vegan diet, don’t force them into something that they’re not ready for or don’t want. Instead, find a way to ease them into getting rid of their unhealthy eating habits, such as consuming too much fast food.
Technology Is Your Friend
If the COVID-19 pandemic has taught us anything, it’s that technology represents a world of possibilities. In the wake of shutdowns and other distancing measures, companies, groups and individuals that could leverage technology were affected the least. It allowed them to continue to communicate and get things done while reducing exposure risks. And even outside of a COVID world, technology allows us to connect to more people more quickly and easily than ever before.
As a result, you can reach a worldwide market, making it one of the best health coaching tips out there. With handheld devices and communication platforms such as Facebook, LinkedIn, Zoom and Slack, it’s easier to connect with your clients even when they’re halfway around the world. Work with a developer to create your own app or website to up your game and make your services more desirable.
Maintain Your Connections With Other Coaches and Peers
It can be easy to fall into the trap of neglecting a personal connection if they’re no longer a client or show no interest in your health coaching services. But you never know when that acquaintance, friend or professional contact may need your services. They may also know someone who could benefit from a health coach. If you neglect those relationships, you won’t be able to capitalize on the opportunity when it comes around.
Keep your services top of mind in your personal network. It may not be the most exciting health coaching tip, but if you stay connected and make connections whenever possible, you’ll stand out from the crowd.
If you’re looking for more helpful health coaching tips to grow your business, let the Health Coach Institute help. We have free resources to get you thriving in your coaching career, and we can even help you train to be a certified health or nutrition coach in just six months.